Aurelius Tjin

The Real Secrets To Choosing A Great Domain Name

2008-03-17T12:56:39+01:00

Having trouble choosing a domain name? You'll discover how to choose a great domain name and how to avoid small mistakes which could cost you a lot of time and money.

There are many domain name registrars but I'd highly recommend you register with http://www.namecheap.com. They are the cheapest and most reliable. GoDaddy are popular but once a few people make complaints that you're "spamming" then that domain name will be kept hold by GoDaddy - They have complete control of your domain. This is where Namecheap.com stands out.

From my 3+ years of Internet Marketing experience, here are some of my best tips when choosing a domain name that is easy to remember, effective, catchy and basically - Great!

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Your domain name should be your product/service name.
So for example, if your product is called XYZ Killer Secrets then your domain should be xyzkillersecrets.com. That way people will remember your site and product.
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Avoid '-' dashes
Unless you have a good reason to use it. It's sometimes not easy to remember sites that have a '-' in them. Tell me, which one would look and sound better - www.xyzkillersecrets.com or www.xyz-killer-secrets.com ? How would you tell your friend face-to-face when they ask what your site is? xyzkillersecrets dot com or xyz DASH killer DASH secrets dot com?
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Avoid funny domain extensions
such as .tv, .biz, .cc unless there is a good reason to. You wouldn't use a domain name such as www.xyzkillersecrets.com.au unless that product was meant to be seen by local users of Australia. You'd use .com.au if you have a pizza restaurant such as Jim's Pizza's or something.
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Stick with the standard .COM. extension
Everybody knows what .COM is and it is by far the easiest to remember. If the domain that you want is taken with an extension of .COM then choose a different name. There are many combinations you can try out.
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Keep it as short and simple
It is difficult to get a short domain name but just a rule of thumb - the shorter the better. The lesser words the better.
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Don't put too many 'words' e.g. - www.TheRealSecretsToLosingWeightWhileYouSleep.com. Instead of using that use www.LoseWeightWhileYouSleep.com. Use the key words.
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A few example of short and simple domains - OutsourceSecrets.com, UndergroundGiveaway.com.
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It's also a good idea to keep it short so when you create your email account it'll look simpler e.g. - greg@gregsmowing.com.
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Make it catchy
Be a buddy of POWER WORDS. Power words are words such as "secrets", "killer", "Top", "Amazing". If you want to see a complete list of power words & phrases download my WebCopyWordsThatMakeYouRich.com. You'll get a rich amount of power words & phrases ('swipefiles') so if you're running out of words to use on your domain name then simply use this.
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The power of 'uniqueness' & branding.
Uniqueness meaning that if your product was called xyz killer secrets you'd sure want to register for the .COM, .NET, .ORG and all the other popular domain extensions so you're the only person who has that name. It's also useful because if someone went to for example Logos2go.NET but your site was Logos2go.COM then that person would end up at a different site - not yours and you'll probably lose that potential customer.

Use these simple guidelines and you'll avoid making the painful mistakes of choosing the wrong domain. Follow these simple tips and you'll sure make people remember your site and what more -- it'll brand your site.

Visit Aurelius Tjin's Official Profits Blog at: http://www.UnstoppableInternetMarketing.com

How to Use Simple Written Articles to Drive Lots of Traffic to Your Website - Part 1

2008-03-14T07:33:04+01:00

For a long time now, article marketing has been useful in helping people drive lots of traffic to their websites. Unfortunately, many people do not think they can write very good article pieces and as a result, most of them give up. Article marketing can be hectic in the sense that you have to consistently write articles to meet the demands that are needed by those who may need your information.

Article marketing requires a lot of research and knowledge. If not, you’ll end up turning out garbage like most articles out on the internet. There are two major ways of writing your articles. You could either decide to write yourself or outsource –contract it to another person. Writing takes a lot of patience. If you have not been writing prior to this time, it will only take you 1 hour of practice every day for the next 1 month to become pretty good at it. All you need is the ability to gather your thoughts together and put them down on paper.

If you do not want to write by yourself, outsource your article contracts. For a little amount of money –say between $10-$15 depending on the length of the article- you could get article writers to write your articles for you and have them pass on all the rights to you. Whether you want to write by yourself or outsource, the best way to approach writing articles is by doing your research. You need to know what questions people are asking as you do not want to deal with issues that have been overflogged already.

Articles that are specific usually get a lot more high quality traffic than a generalized one. For example, if you wrote an article on autoresponders, you may get traffic but may not make any sales. But if you wrote an article on a topic like “How to make money using your autoresponder”, “How to suck in cash every time you send an email to your subscribers” etc., you’ll find people will readily listen. Reason? You are providing a specified content, giving high quality information and more importantly, answering a question that many people are asking. A typical example is this article you are reading. I could have titled it “Article writing: A general Overview”. Some people would sure take a look at what I have written just for looking sakes. But with the topic, “How to Use Simple Written Articles to Drive Lots of Traffic to Your Website,” you are bound to click through. Why? Because there is promise of my solving your traffic needs with the information in the article. Now, assuming I have a website at the end of this article with the title: “Article writing: A general Overview” or one with the title: “How to Use Simple Written Articles to Drive Lots of Traffic to Your Website,” which would you more likely click? Yeah, this one because I could solve your traffic generation or website promotion problems.

So, your article should be very highly targeted to the audience who would need the information you will be passing across to them. In the Part 2 of these series, you’ll find out the various techniques you can use in writing highly needed articles and generate lots of traffic from it.

Remember today’s lesson: Research the market, field, niche, or topic properly so you can know what questions people are asking and then solve it through your article.

Visit Aurelius Tjin's Official Profits Blog at: http://www.UnstoppableInternetMarketing.com

Discover How To Use The Power Of Words

2008-03-12T03:42:59+01:00

Imagine changing one word in your sales copy and it would
increase sales dramatically...

How can you accomplish this? Simply by using the right set
of words and phrases.

It's been three years since I've been marketing online
and the number one skill you can have, as a marketer, is writing killer web copy.

But learning how to write great copy takes practice. A lot
of practice.

During my past online marketing experience I
compiled a list of hundreds of power words and phrases that
I think were really compelling to me.

Each time I came across a great piece of copy I would immediately
write down the words they used that attracted me onto my 49c
notepad.

Today, I have a great list of jaw-dropping words I can refer
to when I'm writing any type of marketing media such as
sales copy.

The problem is that there's so much competition in cyber
space. People creating "make money" ebook products, "diet"
ebook products and many more.

A lot of questions from people selling information products
came up, such as:

* How can I separate myself from my competition?
* How can I make my sales copy more irresistible?
* How can I use psychological devices to inspire & persuade
people to take action?

The first thing you can do to dramatically increase
conversion rates is change the way you describe and explain
things.

Don't bore people with overused words and phrases such as
"How to create ebooks in 5 steps". Instead, add power words, psychological words, and phrases.

Here's an example - "How To Easily & Quickly Create A
Winning eBook Using 5 Proven Steps, Guaranteed".

Can you see the difference?

If this were a product, which one out of the two headlines
would you buy from? Of course the second headline! Because:

1. It makes a promise ("Guaranteed")
2. It highlights the main benefit ("Create A Winning ebook")
3. It shows you how easy it is ("Easily & Quickly")
4. It's concise & specific ("5 proven steps")

This is just one use of using the power of words and
phrases. This concept can be used on headlines, subject
lines, auction headlines/descriptions, Pay-Per-Click advertising
and any marketing media you could think of.

Here are four easy steps you can take right now to create a list
of killer words and phrases for you to refer in the future:

1. But a notepad - It doesn't need to be fancy. I use a
49c notepad I bought from the local grocery store. Or you
could use a word processing software such as notepad.
2. Keep this notepad next to you at all times when you're
online. If you see a word that sounds appealing, write it
down immediately.
3. Organize them in alphabetical order. Numbers can also
be added to you list. For example 100%.
4. If you're not on your computer and you see a great word,
write it down on anything you can find - even a paper towel.
Or type it on your mobile phone.

I'm speaking from experience and creating your own 'list' of
words and phrases can benefit immensely for your online
business.

When you get to the stage of writing your copy, simply take
out your words list and insert some words to juice up your
copy.

Without doing small exercise anyone can create, will just
lead to poor copy and allot of thinking. Thinking of words
to use on your copy.

So if you really want to dramatically increase your
conversion rate then the first and most simplest things you
could do, without paying an extra dime on advertising, is
changing the way you communicate to the reader. And that's by
using the power of words & phrases.

You can grab hundreds of power words and phrases, free, here: http://www.webcopywordsthatmakeyourich.com

Visit Aurelius Tjin's Official Profits Blog at: http://www.UnstoppableInternetMarketing.com

How To Create A Killer Opt-in Page In 10 Short & Simple Steps

2008-03-10T07:25:44+01:00

If you want to build a responsive, targeted and big list then this special step-by-step tutorial is for you.

There are many ways of getting subscribers. If you want to get people to opt-in to your list without hesitation then you need, what we call, a name squeeze page.

Basically a name squeeze page forces the reader to opt-in to "find out more". Find out more about the product, receive a report, a download or whatever.

But, you need to do it the "special way". I've seen so many people do it incorrectly which caused them to only get a 1-2% conversion rate. Which is about one opt-in per 100 visits.

What I'm about to reveal to you will explode your opt-ins by 200%, 300% or even 400%!

This secrets I'm about to reveal to you has been proven to work. If you know how to follow simple step-by-step instructions, then this will be too easy for you.

So without further ado, here it is...

Step 1. Load up your HTML editor.

You may use programs like Office Frontpage, Macromedia Dreamweaver or CoffeeCup HTML Editor available free at http://www.download.com

Step 2. Insert a new table - about 600 pixels wide.

Step 3. Add your attention grabbing headline.

Your headline should have the following characteristics:

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At the start and end of the heading it should have quotes (" ")
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Red in color.
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18-24 pts in size.

Step 4. Add your bold sub-heading.

Your sub-heading should have the following characteristics:

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Dark blue in color.
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14 pts in size

Step 5. Add a short introduction (a paragraph or two).

You must make the paragraph dramatic. Make the reader feel the pain or desire if they did or didn't have this problem.

Step 6. Add 5-7 short, sharp, bold & salivating bullet points

about what your reader will discover after they opt-in to see your sales letter/download your report.

Step 7. Add your call to action.

Now your reader wants to know what to do next.

This is where you tell them to fill in their first name and primary email address.

Step 8. Copy & Paste the opt-in form.

Go to your autoresponder service/software and copy & paste the HTML code for the subscription box underneath your "call to action".

Also add a note that their email is kept private and will never be used for spam.

Step 9. Upload your name squeeze page files to your web host server

Step 10. Watch your opt-ins soar!

Follow these 10 easy steps and you'll see a big difference in the number of subscribers you receive.

Visit Aurelius Tjin's Official Profits Blog at: http://www.UnstoppableInternetMarketing.com

How to Rake in Huge Amounts of Cash Creating a Viral Mechanism. Part 1

2008-03-07T07:52:29+01:00

Ever heard of the virus whether in man or on the computer? The most popular one we all know is the HIV virus which is a very potent virus that can wipe away a 6 ft 5” man in just 6 months if he isn’t using his drugs.

While this seems to be pretty fast, imagine the Ebola virus. If one catches it, he’s dead in just one week; at the most two weeks and you know the thing about Ebola is that it’s incurable. Why does the virus have such ability to wipe away a whole populace within just a few days, it is because of its ability to proliferate rapidly and spread faster than even wildfire.

What does this have to do with marketing online or offline? This is where we are going. Imagine creating these same results but in his case, you are not transmitting a virus. You are spreading word about your report, product or services and it is following the viral mechanism.

This is what is known as Viral Marketing. It is a method of marketing that is highly productive as long as you are offering high quality content. Imagine creating a viral mechanism that is unstoppable and keeps spreading like wildfire? You can achieve this if you know what to do and how to go about it. There are a few ways you could easily do this and we’ll start with it in this lesson.

Using a tell-a-friend script. If you have visited any website recently that is constantly updated, you will find that it will have a script on the page that either says “send this to a friend”, “tell a friend about this page”, or “tell a friend about this website and get …”. This is abundant all over the internet.

The idea behind this single script is to increase the awareness of a product, website or service all over the internet and in the real world. For example let’s say you found this really nice material on reducing labour pains during birth and has a friend who is pregnant, it is only natural that you would want to send her that material to read.

Online, all you have to do is enter her email address and voila she gets it in her inbox. After which you might now call her to either check out the website or her email. If she’s got a group for pregnant women, she could refer them to the site or send the material to them through an email.

Now you see what happened. “A” saw the material and liked it and felt ”B” who in turn felt 14 people would really like it too and so on and so forth. The bottom line is you have created through one person, a mechanism that grows geometrically or exponentially depending on which angle you are looking at it from.

Using a tell-a-friend script is one of the best ways you can create this effect. To get a very good tell-a-friend script, you can use your search engine to check for some using the keywords “free tell-a-friend scripts”, get a programmer to create a simple script for you for under $100 or Mike filsaime’s Viral friend Generator which can be found at www.ViralFriendPower.com .

Remember today’s lesson: Create a viral mechanism using tell-a-friend scripts.

Check out http://www.unstoppableresults.com to see a tell-a-friend form in action.

Visit Aurelius Tjin's Official Profits Blog at: http://www.UnstoppableInternetMarketing.com